Although the deal's financial terms were not revealed, it was verified that the Storemaven team will provide a larger service to consumers by combining its mobile technologies with Zynga's worldwide portfolio and Chartboost's advertising platform. For $250 million Zynga bought Chartboost last year. 

Established in Israel in 2015, Storemaven develops mobile growth and ASO technology to assist mobile businesses and game developers in optimising creatives, running tests, and tracking performance. 

The agreement follows Zynga's May acquisition by Take-Two Interactive Software in a deal valued $12.7bn (£10.9 billion). 

"Zynga has always invested in publishing technology, experimentation, and analytics that link players to the fun and engaging experiences we create," said executive vice-president and chief data officer Alex Tremblay. 

"Having acquired Storemaven gives us more, unparalleled technologies and knowledge to grow Zynga's publishing platform and confirm our top position in the market. 

"Storemaven offers world-class optimisation and intelligence solutions absolutely essential for releasing mobile games to be successful. Officially welcoming this brilliant team to the Zynga family excites us. 

Storemen chief executive and co-founder Gad Maor said: "Zynga's rich culture in data-driven decision making and innovation, vast reach, and great goals have made them a crucial partner for us. 

"This mix lets us best use our knowledge and products. Combining our technologies and distinctive culture with Zynga's huge portfolio and Chartboost's advertising platform will pave the path to create a world-class publishing platform launching worldwide hits at scale.